The Number of Aruna Fishermen Continues to Grow, Here’s How Aruna Improves Their Welfare

The fishing company Aruna has embraced nearly 40,000 fishermen spread across 27 provinces in Indonesia. This number will continue to grow in line with Aruna’s long-term business targets to fulfill the company’s mission.

“I am proud to be part of Aruna. My catch can reach international markets, and I can see the benefits. I am even able to send my child to university because of my involvement with Aruna’s fishermen. Aruna has helped me in many ways. Aruna can be considered the prosperity of fishermen’s lives today. Therefore, I want to say thank you, Aruna,” said Muridon, an Aruna fisherman from Bangkalan.

Aruna realizes that fishermen are one of the most important communities in the sustainable business chain, so the company’s business operations focus on providing added value and improving the welfare of Aruna’s fishermen. In the field, Aruna’s fishermen have been able to increase their income nearly tenfold. In addition, in mid-2022, Aruna facilitated two fishermen from Mola Village, Wakatobi, Southeast Sulawesi, in receiving land empowerment certificates over the sea from the President of Indonesia, Joko Widodo.

Currently, in line with the focus of Indonesia’s Ministry of Marine Affairs and Fisheries (KKP), which is actively discussing the Marine and Fisheries Business Actor Card (KUSUKA), Aruna plays a key role in this. The KUSUKA card program, aimed at fishermen, farmers, aquaculture workers, and other fishing business actors, offers many benefits, such as easier access to people’s business credit financing, assistance applications for fishermen, and acting as an identification card for the fishermen themselves.

Certainly, Aruna will continue to collaborate with the government to realize the Blue Economy, making the welfare of fishermen the central spirit of the global maritime axis. Therefore, Aruna is present in coastal villages in Indonesia with programs to empower fishermen. The company ensures sustainable market availability both domestically and for export. Aruna also ensures that fishermen are protected through the ownership of KUSUKA cards and BP Jamsostek for fishermen who are part of Aruna.

“We welcome the government’s initiative positively, and of course, we want to take part in this. I believe KUSUKA will provide many benefits for fishermen, especially for our fishermen. Aruna is ready to help and get involved in assisting our fishermen in obtaining the KUSUKA cards,” concluded Utari Octavianty, Co-Founder & Chief Sustainability of Aruna.